Research Insights

The best vision is insight – Malcom Forbes

Research Insights

What We Do

  • Consumer research
  • Advertising effectiveness
  • Website effectiveness
  • Brand Awareness
  • Customer experience measurement
  • Customer satisfaction measurement

Quantitative Research.

  • Telephone surveys (CATI)
  • Online surveys
  • Intercept Surveys
  • Mystery Shopping programmes

Qualitative Research

  • Face to face focus groups
  • Online focus groups/ discussion boards
  • In- depth interviews

"Marketing and advertising without market research is like driving a car with your eyes closed"

– Dan Zarrella

Who We Are

Research insights principal Judy Cormick has over 25 years’ experience as a professional researcher and marketer to numerous companies in New Zealand. Her experience covers extensive B2B and B2C research across a broad spectrum of industries. Research and Marketing advice and work has included travel to Australia, the United Kingdom and Europe.’

Highlight  projects have included.

Market research – assisting companies from small to major corporations achieve their research goals.

Marketing Planning – assisting with and or writing marketing plans for various companies across a wide variety of industries.

Contact us

Leave us a note and we will get back to you for a free consultation